
Experience Design
Wireframing
Prototyping
Visual Design
Workshop Facilitation
Client/Stakeholders Relations
as a digital designer, focusing on consumer-facing experiences and marketing design for the premium fashion and consumer goods industries. Throughout my professional journey, I shifted towards UX design due to my fascination with human behavior.
I’ve designed b2b platforms for companies in multiple industries including telecom, cloud services, and financial services. I have experience working in both start-up and corporate consulting environments. This has allowed me to honed both my client-relation abilities and my facilitation skills.

“Having personally worked and managed Lily on a complex engagement, I can say with complete clarity and honesty that she is one of the good ones in UX. She gives each and every problem the level of attention and detail required to produce meaningful solutions that cater to each user's needs, and of course that fit the business requirements as well. I would welcome working with Lily anytime, and highly recommend her to anyone looking for a good UX mind.”
“Lily had a great visual sense and always went above and beyond on the deliverables at Avenue. She was a pleasure to work with and I would highly recommend her for any creative opportunities. She would definitely be a key asset for any design team.”