As a Senior UX Designer, here are a few of my core skills.

Experience Design
Wireframing
Prototyping
Visual Design
Workshop Facilitation
Client/Stakeholders Relations

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I started my career off

as a digital designer, focusing on consumer-facing experiences and marketing design for the premium fashion and consumer goods industries. Throughout my professional journey, I shifted towards UX design due to my fascination with human behavior.

In most recent years,

I’ve designed b2b platforms for companies in multiple industries including telecom, cloud services, and financial services. I have experience working in both start-up and corporate consulting environments. This has allowed me to honed both my client-relation abilities and my facilitation skills.

Brands I've worked with

Recommendations Received

“Having personally worked and managed Lily on a complex engagement, I can say with complete clarity and honesty that she is one of the good ones in UX. She gives each and every problem the level of attention and detail required to produce meaningful solutions that cater to each user's needs, and of course that fit the business requirements as well. I would welcome working with Lily anytime, and highly recommend her to anyone looking for a good UX mind.”

Aaron McCoy

Group Creative Director
EY Design Studio

“Lily had a great visual sense and always went above and beyond on the deliverables at Avenue. She was a pleasure to work with and I would highly recommend her for any creative opportunities. She would definitely be a key asset for any design team.”

Gary Calhoun

Front-end Developer
The Company Store